Press Room

General Formulations Donates Full Trailer Wrap to Wheelchair & Adaptive Sports Program
SPARTA, MI – General Formulations proudly donates a full trailer wrap to the Mary Free Bed Wheelchair and Adaptive Sports Program, supporting its mission to bring movement and opportunity to individuals with physical disabilities. Wheelchair and adaptive sports...

General Formulations Launches New Economy Film & Laminate Solutions
General Formulations® launches GF Economy Film & Laminate Solutions to the graphics industry. The new 3.0 mil / 75 mic calendered vinyl films offer cost-effective, dependable graphic solutions for short-term signage. Featuring two laminates and six unique print...

General Formulations Introduces Eye-Catching GF 767 Sparkle Holographic Film
SPARTA, Mich. — General Formulations introduces its dazzling New GF 767 Sparkle Holographic film to the graphics industry. The eye-catching 6.0 mil / 150 mic vinyl film features a clear permanent adhesive and colorful sparkle effect that changes with light and...

General Formulations Unveils RoughMark™ Cast: Revolutionizing the Graphics Industry
SPARTA, Mich. — General Formulations introduces GF 885AE RoughMark™ Cast 2.0 mil / 50 mic gloss white cast vinyl, a new print film that is poised to be the definitive wall wrap material for the graphics industry. GF 885AE RoughMark™ Cast combines the innovative...

Introducing Colorful Recycled End Caps for GF Films – A Bold Step in Sustainability!
While black has been the standard, customers are now seeing a vibrant mix of colors in the roll end caps of General Formulations films. This change is thanks to one of our top raw material suppliers who helped us introduce new recycled end caps made from scrap...

General Formulations Introduces New AutoMark™ Cast Laminates
SPARTA, Mich. — General Formulations introduces two NEW AutoMark™ Cast Laminates; GF 813 AutoMark™ Cast 1.3 Mil Gloss Clear and GF 844 AutoMark™ Cast 2.0 Mil Ulti-Matte Clear. GF 813 AutoMark™ Cast is a high gloss and highly conformable laminate with maximized...

General Formulations Proudly Celebrates 70 Years
SPARTA, Mich. — Founded in 1953, General Formulations proudly celebrates 70 years in business as a family-owned, global manufacturer of pressure-sensitive print media headquartered in the USA. “It’s incredible to see how far our family business has come,” says Mike...

General Formulations Announces the Launch of GF 209AE MetroMark®
SPARTA, MI — General Formulations announces the launch of a new short-term transit advertising product, GF 209AE MetroMark® with air egress technology. GF 209AE MetroMark is a conformable opaque film designed for short-term transit advertising. The clean removing...